eCommerce Brand
Project Description
Full Eight, an e-commerce brand focused on products that promote better sleep and rest, was struggling to provide a seamless shopping experience for its customers.
With issues ranging from poor product placement to a lack of cohesive design, Full Eight approached us to help redesign their website and improve the overall user journey.
The goal was to create a streamlined and visually appealing shopping experience that aligned with the brand’s messaging across all channels.
The Challenges
No Conversions
Poor Presentation
No Market Presence
Inconsistent Design
Bad Product Placement
Low Ad ROAS
The Solution
To address these challenges, we implemented a complete overhaul of Full Eight’s shopping experience. A dedicated team, consisting of a senior Shopify developer and a designer, was brought in through our Staff Augmentation service to lead the redesign efforts. Together, they worked closely with the Full Eight team to:
Redesign the Website: We revamped the entire site, focusing on creating a user-friendly and visually appealing interface. The new design showcased products in a clear, structured way, emphasizing their unique selling points.
Improve Product Placement: Products were strategically placed to guide customers through the shopping journey with ease, making it easier for users to find and purchase items that suited their needs.
Enhance Brand Consistency: The team ensured cohesive design across all digital channels, aligning the website’s look and feel with Full Eight’s branding on social media, email, and other platforms.
Optimize for Conversions: Key elements, such as optimized calls-to-action, streamlined checkout processes, and intuitive navigation, were added to boost conversions and improve the overall shopping experience.
Project Details
Type: eCommerce Brand
Date: September 15, 2024
Client: Full Eight
Location: United States
Category: Staff Augmentation
Tech Stack
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